FloristBase - Features & Benefits

Specifically designed for florists, FloristBase enables all customer information to be in one central location to enable more information to be maintained for all customers and for this information to be managed and used to enable more customer contact and the user to have all information available instantly. As with all DNA products it is extremely easy to use with no previous database experience needed to be able to use all the benefits available. This product provides the Florist with the ability to manage their entire customer and business information to enable them to reduce paperwork and deliver quicker and more effective customer service and therefore potentially allow them grow their business;

• The registration and maintenance of new and potential customers and suppliers with standard and secondary contact information.

• The recording and maintenance of orders and associated information regarding new and current customers.

• The registration and maintenance of stock and associated/allocated product codes.

• Date reminder for the florist for special occasions such as birthdays and Mother’s Day.

• The maintenance of a business referral database.|

• The maintenance of single & multiple customers under one customer record.

• The allocation of costs for stock with or without V.A.T.

• Maintenance of full records for the customer and supplier.

• The maintenance of a customer contact history log that records all communication throughout the life of the customer data record. This includes all telephone, e-mail, letter and fax communications.

• The maintenance of an action history and “To do” list for each customer and the user.

• Automatically updated dairy facility.

• Accounts package.

• A mailshot module allowing the creation and maintenance of standard mailshots, linked to the relational customer database.

• The creation and maintenance of an unlimited number of standard letters and documents.